Fashion Friday: Princess Eugenie's style evolution

From floral frocks to red carpet glam

Eugenie has had quite the style evolution. Getty

In honour of Princess Eugenie's 34^th birthday last week, I’m taking a look back at her fashion evolution. Did you catch my fellow Royal Clubber Ainhoa’s newsletter about why we should all be paying attention to the popular Princess?

Like us ordinary folk, the royal has gone through her own style transformation over the years.

In her twenties, she rocked satin mini dresses with skyscraper heels and statement necklaces, while her go-to for formal occasions was a fitted shift dress with a blazer.

In the lead-up to her royal wedding to long-term love, Jack Brooksbank, in 2018, Eugenie favoured floral designs by Erdem and Whistles, and bold frocks from Vivienne Westwood – who was one of the designers tipped to create her wedding dress.

That honour went to British fashion masters Peter Pilotto and Christopher de Vos of British-based label Peter Pilotto, who created a beautiful jacquard-print gown, with an open back so that Eugenie could proudly display her scoliosis scar.

Since becoming a mum to sons August and Ernest, born in 2021 and 2023, we've seen Eugenie sport couture looks by Fendi for the red carpet, and her trusty patterned coats and sports leggings for day-to-day.

Take a look back at Princess Eugenie's style evolution through the years.